Amazon is using Alexa Plus to bring new AI capabilities to its Music streaming service. Starting today, customers in the Alexa Plus Early Access beta will be able to access the generative AI assistant within the Amazon Music app on iOS and Android, allowing users across all subscription tiers to request obscure information or complex music recommendations.
The Alexa Plus integration can find songs you can’t remember the name of based on lyrics or shows they were featured on, for example, or provide information about chart positions, festival lineups, and the meaning behind song lyrics. The AI will also recommend music based on specific eras, moods, artists and instruments, and exclude anything you don’t want to listen to — such as asking it to play ’90s pop music from artists like Madonna, but don’t include any boy bands.
“Customers can dive deeper into genres, uncover artist influences and discographies, trace sample origins from their favorite tracks, and even ask, ‘what’s this song about?‘” Amazon said in its announcement. “Even when your requests aren’t specific, Alexa Plus connects the dots to deliver the right music.”
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