Apple may raise the price of the iPhone 18 Pro smartphone models by as much as $300 (about £223) according to a sobering message from a prominent analyst.
According to GF Securities researcher Jeff Pu, the iPhone 18 Pro range faces much higher build costs due to increased cost of producing the new 2 nanometer Apple 20 Pro chips and DRAM/NAND components. The current iPhone 18 Pro starts at $1,099 so we may be looking at a $1399 starting price for Apple’s Pro smartphone range this year if Pu’s prediction comes to pass.
That would likely put a dent a lot of upgrade plans heading into the autumn, with Pu suggesting that the price increases…
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